The team of designers at MatchBox Event Co. standing and smiling and laughing. 
THE TEAM BEHIND THE FIRE

A team of do-ers, creative logistics pros who know how to make things look good and run smoothly. And we don’t miss.

Natalia Ramos built MatchBox Event Co. She has curly hair, smiling, standing indoors in a warmly lit room with wooden walls, dressed in a beige coat and cream-colored sweater, holding a tan purse.

Natalia Ramos

Founder, CEO, Principal Planner

A proud Puerto Rican, born in Ohio and raised in Arizona, Natalia built MatchBox Event Co. just like she does all her weddings, with grit and grace. Her love language? Throwing events for the people she loves, because bringing people together in meaningful ways is what makes life beautiful.

She earned her Bachelor's Degree in Hospitality Management from W.A. Frank College of Business at Northern Arizona University and has spent her entire career in the world of hospitality. Before starting MatchBox Event Co., Natalia excelled in her previous roles as an event venue manager, luxury floral designer, large-scale event production coordinator, and produced globally recognized brand activations for big-name brands. 

On wedding day, you can find Natalia: 
Reminding the staff to smile (it's our couple's best day ever) and overseeing EVERY detail.
In her free time, she is: 
with her husband (college sweetheart, a firefighter for the City of Phoenix) and 1-year-old son, traveling to their favorite destinations, enjoying great food, and spending quality time with their big familY.
Nicole Sauceda, MatchBox Event Co.'s Design & Details Queen. She has long dark hair, is wearing a blazer, shorts, and thigh-high boots, with her hands gripping the lapels of her blazer. There are shiny disco balls on the floor. 
Design & Details Queen

Nicole Sauceda Iriate

  • adjusting the crooked place card everyone missed, replacing that one flower that doesn't look right, and reminding you to apply more lip gloss.

  • enjoying a good espresso martini and baking her signature dulce de leche cookies.

Klarissa Dean is part of MatchBox Event Co. She has long hair smiling and sitting at a table with a laptop in front of her, in a room with large windows and trees outside, in black and white. 
The Ice to Natalia's Fire

Klarissa Dean

  • checking her watch every 2 seconds to keep vendors on time and telling the team to move everything one inch to the left, cause it needs to be perfect (duh!).

  • Riding her horse Bella or teaching a yoga class.

A girl smiling sitting at an outdoor table. 
The definition of “Wedding Day Sunshine”

Bailey Collier

  • making sure the photo/video team gets your good side, handing dad a tissue, and never losing sight of the rings.

  • snuggling her adorable new puppy and consulting venue properties.

Where does MatchBox come from?

“My grandmother was a housekeeper for over 20+ years at the Four Seasons. She was everyone’s favorite, guests would come year after year and request that she be the one to attend to their suites. There was one guest who would gift matchbooks they collected during their travels to her every year. I would use them to light all the candles in her house when visiting, just to blow them all out and start all over. When I got older, I realized what a beautiful testimony those matchbooks were. She made people feel so seen, so heard, and so loved that even when they were halfway around the world, they were thinking about bringing back a matchbook to her months later. 

That is the level of premium hospitality we strive to give our clients. An experience that is not only life-changing but unforgettable.

Plus, I’m an Aries; fire IS my personality. It just felt like the perfect name for what I wanted my company to be.”

This business is a tribute to her: intentional, bold, and built on the belief that the small details matter. Matchbox is about presence, memory, and creating moments that feel personal and lasting.

- Natalia | Founder, CEO, Principal Planner

It’s not just another day at work, it’s the most important day of your life and we treat it that way.

“If you’re looking for someone who’s not only highly skilled but genuinely cares, look no further than Natalia and MatchBox Event Co. We are incredibly grateful for all of their hard work and highly recommend them to anyone planning a wedding!!” 

— Julia and Elliot | Palm Springs Wedding